About SRO

SRO Artists Inc. is a full service booking agency, exclusively representing artists and attractions from the US and abroad. Since 1980, SRO has served promoters, performing arts centers, clubs, festivals, casino, university and corporate buyers.

Led by company president Jeff Laramie, SRO’s staff specialize in artist and presenter services, and support the national touring industry by participating in numerous arts and educational organizations. Based in beautiful Madison, Wisconsin, SRO is proud to continue its reputation for an outstanding roster of eclectic and diverse entertainment.

Please explore our artist roster, complete with press kits, itineraries, audio and video clips, and more.

What's New

A Message from your friends at SRO

Greetings! On behalf of the SRO staff and artists, we hope this notes finds you safe, healthy, and taking precautions during this unprecedented time. Our continued personal health will be a... more


After 35 years in the business — the last 14 with SRO — John Schimmelman has decided to retire in order to focus on some ongoing health issues. We know... more

Jonathan (Johnny) Clegg, OBE OI June 7, 1953 ~ July 16, 2019

We are saddened to report the passing of South African legendary singer/composer and author, Johnny Clegg, due to complications from pancreatic cancer. Johnny’s impact on the... more

Daniel Ivan Hicks December 9, 1941 ~ February 6, 2016

We lost a national treasure today, Dan Hicks left us much too early. A legend and a true original who we had the great privilege of representing these past seven... more

Read moreLess

On Tour Now

Scituate, MA
Waltham, MA
Norfolk, CT
05.26.2022 - 05.27.2022
Grass Valley, CA
Woodstock, NY
Washington, DC
Rockport, MA
Henderson, NV
Phoenix, AZ
Tucson, AZ
Brooklyn, NY
Harrison, OH
New Bedford, MA
Read moreLess

Our Staff

  • Jeff Laramie
    President/Artist Representative
  • AnneMarie Martins
    AnneMarie Martins
    Vice President/Artist Representative
  • Bill Marquardt
    Artist Representative
  • Joe Bernstein
    Joe Bernstein
    Contracts/Sales Administrator
  • Jef Pertzborn
    Jef Pertzborn “Pertz”
    Operations & Projects Manager
  • Ann Schmidt
SRO Artists Inc.

Jeff Laramie

President/Artist Representative

41 years leading SRO Artists, Jeff Laramie remains an active leader in the national artist touring and concert industry. A graduate of Luther College in music, Jeff served two terms on the North American Performing Arts Managers and Agents (NAPAMA) board, chaired its’ Professional Development Committee in 2016-17, and developed curriculum for the NAPAMA Agent’s Retreat. Jeff was Co-Chair of the 2013 Arts Midwest Conference and served on the  Association of Performing Arts Professionals (APAP) Conference Committee, Western Arts Alliance (WAA) Communications Committee, Inside Arts Advisory Committee, as well as APAP’s Arts Partners Review Panel. He’s led numerous conference educational panels and has toured and recorded with his own band for many years. Jeff still enjoys performing, snow skiing, water skiing, sailing, and river kayaking. Contact Jeff

Sales Territory

US Northeast (Connecticut, Delaware, District of Columbia, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, and Vermont).


AnneMarie Martins

Vice President/Artist Representative

Industry veteran AnneMarie Martins joined SRO in 2012 to represent their combined roster throughout the Western US and Canada. With more than 35 years of experience, Martins was the founder and co-owner of International Music Network (IMN) and helped to develop it into one of the leading world music and jazz agencies. She was also the western state’s representative for Monterey International from 2009-2012. She has served on the board of NAPAMA and various committees for Arts Midwest, holds a BFA in Theatre from Boston University and is currently on the Board of Directors of the Freight & Salvage in Berkeley, Calif. Beginning her career in the music industry at the Greek Theatre as a stage manager, she moved into artist management and booking when she created IMN in 1985. AnneMarie is a recognized leader in the world music field, enjoys working with international as well as indigenous artists, and is always searching for new projects that raise awareness and educate the public. She resides in California and enjoys gardening, sailing, cooking, and meditation. Contact Annemarie


Sales Territory

US West & Southwest (Alaska, Arizona, California, Colorado, Hawaii, Idaho, Kansas, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington, and Wyoming).

Canada (all provinces).



Bill Marquardt

Artist Representative

Bill Marquardt joined SRO in June 2019. He and his wife moved back to their home state Wisconsin after a four year stint in Nashville, TN where Bill worked as an Agents Assistant for New Frontier Touring, and an Agent for Ovation Artists Group. He is a graduate of Madison Media Institute with a Bachelor of Science degree in Entertainment Media Business, and an Associates degree in Audio Engineering. A lifelong music fan, he is also a singer and a guitarist, performing in and fronting several rock bands from 2009 to 2015 including Milwaukee based pop punk band, Be The Young. Besides writing music, Bill is a huge fan of fantasy books, and a dedicated fan of all things Wisconsin sports. Contact Bill

Sales Territory

US Midwest & Southeast (Alabama, Arkansas, Florida, Georgia, Illinois, Indiana, Iowa, Kentucky, Louisiana, Michigan, Minnesota, Mississippi, Missouri, North Carolina, Ohio, South Carolina, Tennessee, Virginia, West Virginia, and Wisconsin).



Joe Bernstein

Contracts/Sales Administrator

Contact Joe


Joe Bernstein joined SRO in September 2019, following over 11 years as the Director of Operations and Education at Wisconsin Youth Symphony Orchestras. In addition to his background in arts administration, he has spent time on the road, touring with his bands The Kissers, El Valiente, and Howler. Joe also frequently performs with the Wisconsin Chamber Orchestra. He teaches courses in rock and jazz music history and music theory at Madison College. He earned his Master of Music degree in percussion performance from the University of Wisconsin. Outside of work, he and his wife have two sons and two terriers. In his free time, he umpires baseball, cooks Italian food, smokes meat, and collects vinyl and whisky.

Jef Pertzborn “Pertz”

Operations & Projects Manager

Contact Pertz


Hard to believe, but “Pertz” began his career with SRO in 1993! He specializes in marketing support, graphic design, contact management, and Web development. Pertz acquired a Bachelor of Arts degree in Communication from the Univ. of Wisconsin – Stevens Point, where he served four years on the student activities executive board, earning recognition as “Most Valuable Programmer” and “Outstanding Board Member.” He is co-founder of the Sugar Maple Traditional Music Festival which has become one of the area’s premiere summer events since its’ inception in 2004. When the computer’s off, Pertz loves the outdoors (especially anywhere mountainous and snowy), playing Mr. Mom, home-haunting, and banging-on-the-drums-all-day.

Ann Schmidt


Contact Ann


Joining SRO in 2001, Ann holds an Associate degree in Accounting from Madison Area Technical College as well as a Bachelor of Science degree in Marketing and a Masters in Business Administration from Upper Iowa University. She has over 30 years of business and accounting experience in a variety of industries including insurance, financial services, non-profits, hotel management and graphic design. In her free time, Ann enjoys camping, traveling, and spending time with family and friends.



2022 Folk Alliance International

Dates: May 18 – 22, 2022
City: Kansas City, Missouri
Exhibit Hall: Westin Crown Center Hotel

SRO Involvement:

    • California Guitar Trio (Century C Room, Thursday, May 19 6:45 PM to 7:15 PM)
    • Independent showcases may be announced.
  • APPOINTMENTS… contact SRO Agent, Bill Marquardt, or call (608)664-8160 to schedule your time today.
  • PROFESSIONAL DEVELOPMENT SESSIONS… topics and participating SRO staff may be announced.

2022 Northwest Booking Conference

Dates: October 10 – 13, 2022
City: Tacoma, Washington
Exhibit Hall: Hotel Murano & Theatre on the Square

  • SHOWCASING… juried showcase applications are pending. Independent showcases may be announced. 
  • APPOINTMENTS… message Northwest rep, Annemarie Martins, or call (608)664-8160 to request an appointment.
  • PROFESSIONAL DEVELOPMENT SESSIONS… topics and participating SRO staff may be announced.

2022 Ohio Arts Professionals Network Midwest Regional Booking Conference

Dates: September 12 – 14, 2022
City: Toledo, Ohio
Exhibit Hall: Durham Convention Center

SRO Involvement:

  • SHOWCASES… Independent showcases may be announced.
  • APPOINTMENTS… contact SRO Agent, Bill Marquardt, or call (608)664-8160 to schedule your time today.
  • PROFESSIONAL DEVELOPMENT SESSIONS… topics and participating SRO staff may be announced.

2022 Western Arts Alliance Conference

Dates: August 29 – September 1, 2022
City: Calgary, Alberta
Networking: Hyatt Regency Calgary

  • SHOWCASES… juried showcase applications are pending. Independent showcases my be announced.
  • APPOINTMENTS… message West rep, Annemarie Martins, or call (608)664-8160 to request an appointment.
  • PROFESSIONAL DEVELOPMENT SESSIONS… topics and participating SRO staff may be announced.

2023 Pollstar Live!

City: Beverly Hills, California
Dates: February 21 – 23, 2023
Conference Hotel: The Beverly Hilton

SRO Involvement:

  • APPOINTMENTS… To schedule a meeting before, during, or after the conference, contact SRO Agent, Jeff Laramie, or call (608)664-8160.
  • INDEPENDENT SHOWCASES… may be announced.
  • PROFESSIONAL DEVELOPMENT SESSIONS… topics and participating SRO staff may be announced.

Contact Us

SRO Artists, Inc.

6629 University Avenue
Suite 206
Middleton, WI 53562

P: 608.664.8160
F: 608.664.8161



  • SRO on YouTube
  • SRO on SoundCloud
  • SRO on Instagram



  • This field is for validation purposes and should be left unchanged.